The Approach
What We Actually Did, Step by Step
Starting June 2025, we built their digital growth engine one layer at a time.
1
Fast, conversion-focused website
A mobile-first site built around one goal: turning visitors into enquiries. Clear menus, gallery, service pages for weddings and corporate events, and enquiry forms + WhatsApp on every page.
2
Google Ads on high-intent searches
Campaigns targeting people actively searching for wedding and event caterers in Bangalore — with a modest ₹19k–29k/month budget. No display fluff, no broad audiences. Every click tracked to an enquiry.
3
Lead tracking system — every enquiry logged
A shared tracker recording every single lead: source (ads, organic, WhatsApp, calls), status (confirmed / pending / cancelled), follow-up notes and final order value. 1,000+ leads logged so far — this is where the ROI numbers on this page come from.
4
Organic SEO for compounding growth
On-page SEO, content and local optimization for searches like "catering services Bangalore". Organic now brings a steady stream of free leads alongside the paid campaigns — 179K search impressions and climbing.
5
Scale what works, cut what doesn't
Monthly review of the ledger: which campaigns produced confirmed orders (not just clicks), which localities convert best, where budget should move next. That's how year 2 ROI jumped from 11.4× to 16.2×.
